Guest data hub
Bookings and spend from the PMS, searches from the booking engine, clicks in the guest app, reviews, language, device. Plus flights, weather, local events and demand trends.
Big Data & predictive marketing
pillarIncluded in every package · Phase 1
Xenios brings every interaction with your guests into one place, with their consent, and turns it into the right message, to the right person, at the right moment. In their language.
✓ Included in every packageStudio, Boutique and Resort all include this pillar (Phase 1). No extra cost.
SEGMENTS · LIVEpillar 1
Couples · DE · food lovers
46 profilesCampaign ready
46 profilesCampaign ready
Families · IT · beach
31 profilesSent
31 profilesSent
Cancellation risk
2 bookingsAction suggested
2 bookingsAction suggested
[01]
What it does
Automatic segments
Couples, families, groups; by nationality, spend, interests and likelihood to return. Segments update themselves.
Predictions
Demand by period, cancellation risk per booking, chance of rebooking. You get an alert with a suggested action.
[02]
Who sees what
What you see
A 360° profile for every guest, audience segments, one-click campaigns, forecast alerts, cost per booking per channel and extra revenue per guest.
What your guest sees
Suggestions that matter to them, in their language, when they need them. Not generic ads.
[03]
Features
Campaign engine
Audiences for ad networks, pre-arrival and post-stay messages, in-app offers.
AI-written copy
In each guest's language.
Dynamic pricing
Works with your pricing tools to follow demand.
Destination benchmark
Anonymous, aggregated demand across member properties.
Fewer wasted ads
Lower cost per booking.
Marketing on autopilot
With your approval where you want it.
[04]
Rollout phases
Phase 1 · included at setup
Data hub, segments, campaigns, 360° profiles, basic demand and cancellation forecasts, performance metrics.
Phase 2 · expansion
Advanced forecasting models, full dynamic pricing, destination benchmarking.
[05]
Questions
Is guest consent handled?
Yes. Data is unified with the guest's consent, per purpose, and never used to train third-party AI models.
Do you set my prices automatically?
Only if you want. Commercial automated decisions are transparent and configurable by you.
Book a demo
See Big Data & predictive marketing on your property.
A 30-minute call, tailored to your property. We reply within one business day.
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